Overview
While at ENGIE, I was the Lead Graphic & Web Designer for our PPL Electric Utility Client. I produced a variety of digital and print work. These included Billboards, Google Ads, Social Media Graphics, In-Store Signage, Brochures, Videos, Web Design, Motion Graphics, and Illustrations. Our role at ENGIE was to manage and promote the various Energy Saving programs that PPL offered their customers in Pennsylvania.
PPL's Request for Proposal
I was involved with designing our Customer Journey graphic that was incorporated into our RFP submission, as well as a accordion fold leave-behind for the pitch.
Work Samples
3D Render of the New Homes Brochures
Flip Your Fridge
Created a variety of Social Media graphics to promote PPL's 'Flip Your Fridge' Drip Campaign.
Social Media Graphics
Additional Social Media Graphics I created for various Energy Savings programs that would accompany Posts to their channels.
Promotional Videos for Social Media
For these videos, I was involved throughout the process. This including finding video to accompany the defined message, a soundtrack that fit to match, custom illustrations and animations, and even occasionally lending my own voice for the narration.
Programs & Platforms Used
Adobe Photoshop for Image Editing
Adobe Illustrator for Illustrations
Adobe InDesign for Print Design
Adobe Premiere and After Effects for Motion Graphics and Video Production
Adobe Dimension for 3D Renders
iStock for Image and Video Assets
Shutterstock Music for Video Soundtracks
Project Contributors
Rachel G. – Copywriter
Travis R. – Senior Marketing Manager
Kelly S. – Associate Creative Director